EMIL in limelight
Electronics Mart India Ltd (EMIL) is among the top three gainers on the BSE since the opening bell today; from its close of Rs.130.75, the stock opened at Rs.136.50 and rose to an intraday high at Rs.145.80 and is currently trading at Rs.142 levels. Its 52-week high is at Rs.225.
Call it a ‘late reaction’ or just recalibration by some, the stock price is up today on its announcement of 30th August about the opening of its new multi-brand store under the “ELECTRONICS MART” brand on Golf Course Road, Gurugram. The stock’s uptick reflects positive investor sentiment on the company’s growth strategy and expansion into premium urban markets.
While the Gurugram store represents a single location, investors view it as a strategic milestone; it will be closely watched and may pave the way for further expansion in premium markets, reinforcing confidence in Electronics Mart’s long-term strategy.
Electronics Mart operates primarily as a retail and distribution company, sourcing products from OEMs and distributors, supported by centralized warehousing and logistics hubs for rapid inventory replenishment. Its business model combines company-owned stores, franchise operations, and value-added services such as installations and extended warranties, providing a diversified and scalable revenue base.