The presence of lead beyond the prescribed limits was shocking to say the least. It was shocking because - we Indian trust MNCs. We think that it is a Nestle or a P&G, it has be the best quality. We do not even have an inkling of doubt. But at the same time, if this had happened at say, a Marico or Emami, we would have shrugged our shoulders and said nonchalantly, "desi company, what do you expect?" This unequivocal faith in MNCs is dented permanently. If it had been some other brand of food, we might not even have heard the sound of this breaking of faith but because it was Maggi, virtually a must-have-food in every household,